Content Refreshing: How to Get More

Based on recent data, 92% of marketers have reported content as a valuable business asset, with 56% planning to spend more on content in 2021. Whether you publish industry news or work in an eCommerce business or a SaaS agency, old posts on your site should be refreshed per SEO trends. Additional reports indicate that refreshing content can increase organic traffic by 106%. With 93% of online experiences beginning with search engines, SEO matters considerably. Let’s discuss how to refresh the content on your site. The benefits of doing so. And how you can go about updating old posts in 2021.

You may be proud of specific articles.


Case studies, or tutorials and want to update them without throwing out the work you’ve already done. Updating old posts with fresh SEO keywords, links, and multimedia can be extremely helpful since Google’s SERP favors updated links. Given that Google is a de facto trend-setter in terms of SEO. Search engines such as Yahoo will follow suit and rank refreshed content better. As such. The benefits of going through the trouble to refresh the content on your site can manifest in several important ways.


Improved content visibility

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And subsequent audience engagement Increased audience retention due to old content being refreshed with new info Improved brand reputation and industry authority due to updates to old content Marginal costs to your time and resources compared to creating completely original content How to Refresh Content and Make the Most of it It’s worth noting that while Iran Phone Number  refreshing existing content will improve your website’s SEO and save precious resources, it cannot outright replace original content. You will still need to find time to produce original articles, multimedia. And other content for SEO and marketing purposes beside refreshing existing materials.

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