Worse page results. . And this sentence could end this tip. However, I will show you what are the main reasons for duplication of titles: setting the same title for the entire site same titles for pagination, sorting and filtering pages the same titles for similar category or product pages […]
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In the side menu (make sure the “Styles” tab is selected) find the uncrossed lines: font-size – for the font size (we see it as 20px) font-family – for the font type (currently: Arial) Step 2: Search for font settings in the side menu Finally, just check the font size […]
Why Because the more tabs a user has open, the shorter the titles presented on them become. Page title and positioning – 8 practical tips It’s hard to find up-to-date information on the maximum meta length of a title on the Internet. The most common clues are: The ideal title […]
Moreover, it can be optimized relatively quickly and easily. It is not without reason that it is on the list of optimization priorities of every positioner. What should be kept in mind when improving the title? About several factors: length placing a valuable key phrase in it how the phrase […]
The party was a great opportunity to catch up with friends, get to know each other better and start the weekend in a nice way. It was a beautiful month at PromoTraffic, and December emotions are ahead of us! On Friday we will be giving each other Santa Claus gifts, […]
One said creating a viral Christmas campaign would be easy. But it’s worth a try, right? November was definitely marked by intensive preparations for Black Friday and fruitful work. However, in order to maintain a healthy moderation, we balanced the crazy pursuit of KPIs with good after-hours fun. See what […]
A mix of styles and no Christmas table – Zalando’s Christmas campaign The solemn nature of the Christmas Eve dinner makes us choose the right outfit for the evening. However, as Zalando’s Christmas advertising campaign reminds us, “clothes don’t make the man”. In its spot, the brand emphasizes a simple. […]
The success was due to efficient production, storytelling that kept the viewer’s attention and a real spectrum of emotions: from emotion to laughter. This was the case in 2016, and what did Allegro prepare for the 2019 holidays? At first glance, it may seem that Allegro’s Christmas advertising campaign is […]
However, the Internet will be the space where as many as 77% of consumers will conduct research before making Christmas shopping. 4. December is the month when most consumers prefer to do their Christmas shopping. However, as many as 74% of them declare that they will make their first Christmas […]
Presentation of the results of the survey of Christmas consumer habits in Poland and Europe. November 2019” Black Friday – the first day of Christmas? After what and where Poles are going to spend their Christmas budgets on, it is necessary to analyze when they are going to do it. […]
It turns out that spending in the offline channel will account for as much as 68% of the estimated Christmas shopping. In addition, the share of this channel increased by 6.1% compared to the previous year. As for the share of the online area, it will be the missing 32%. […]
Internationalization in the e-commerce industry – challenges and opportunities Our agency is guided by the idea of supporting and popularizing knowledge about doing business on foreign markets, which the organized E-commerce Export Summit event is the best proof of. Of course, this would not be possible without our knowledge of […]
Our CEO discussed trends in online commerce internationally, showed cross-border sales data for the 16 largest markets in Europe and percentage calculations including the percentage of people using the internet on a daily basis and ordering shipments online. Then he presented the tools that are helpful in doing business on […]
Why surfer? We decided to train with this tool because it offers numerous improvements in everyday work between a copywriter and an SEO specialist. In addition to what we have already mentioned, it is worth adding that it is primarily a tool that calculates correlations between ranking factors on the […]
This is appreciated not only by search engines, but above all by users for whom you rise to the position of an expert and build lasting relationships with them. In addition, the reaction of readers to your publication is also important in behavioral data, translating into a low bounce rate, […]
It is absolutely forbidden to include key phrases in the text, separated from the context of the statement and its sense. Optimize your content with Surfer SEO Thanks to the Surfer SEO tool, we can now create guidelines for creating valuable content much faster, because it largely automates the entire […]
This means that content on the top and left are more likely to be noticed than those on the lower paragraphs or are far to the right. Keep this in mind when arranging information in the text. The golden commandment of online copywriting is the Pareto 80/20 principle (i. the […]
Then it will be much easier for you to direct your words to them. You won’t keep your readers interested for long if your texts have no value to them. Emphasize to whom you are addressing your words and what problems can be found in the text. Write about problems […]
In those days it was hard to find valuable material that would provide substantive knowledge related to the need, expressed in the form of a query. The time has come that Google rolled out an algorithm update that it called Panda. When evaluating websites, Google emphasizes the so-called the phenomenon […]
We know how important it is to share with others, which is why we always enjoy participating in this project! Company Christmas Eve – feasting together and having fun until dawn! Christmas Eve at PromoTraffic is always a big event! This year we celebrated in the Projekt Strzelnica restaurant, where […]
Each owner had to declare whether and to what extent content intended for children appeared on his channel. What will be the effects of these modifications? On the one hand, we can expect that the service will become orderly, and on the other hand, it will become even more professional […]
Where can you meet him? It primarily appears as a “push” message at the bottom of the web page. In 2019, however, it conquered Facebook. , we are often greeted by a Messenger window in which we converse with a chatbot. Although we can usually get all the necessary information […]
Crucial to the success of the ByteDance-owned platform was the purchase of rival musicaly in 2017 , where people from around the world shared samples of their vocal performances. To what does TikTok owe such a good result? The previous year showed that even small organizations can benefit from this […]
We trained in the following areas, among others: creating SEO estimations, PPC using datadriven, creating content with a content editor, Instagram in practice, process mapping in the Lean method, Google Store capabilities Visit, content analysis for E-commerce or using Google Market Explorer to analyze foreign markets for E-commerce. We also […]
We have implemented tools based on technologies dedicated to E-commerce, i. SocialBakers, Doubleclick, our own price comparison engine for online stores. In 2019, our tool supporting the process of managing keywords and content on client websites had its premiere. In addition, we have built a special calculator for planning and […]
In 2019, the revenues of our clients exceeded PLN 295,201,791. We carried out campaigns in a total of over 40 markets, implementing the E-commerce internationalization strategy, as a result of which our clients started and scaled their sales around the world. Sales/Marketing In 2019, we obtained 593 sales opportunities (increase […]
We worked a lot on improving soft skills in specialist and managerial teams. Ruszkowska, we conducted a two-day workshop “Train the trainers” dedicated to Team leaders at Promotraffic. The result of these activities is, among others, the creation of PTExperienceTeamLeader – a document that introduces and supports both a new […]
