To understand these changes and the impact they will have on the profession, it is necessary to rely both on statistical data and on feedback collected directly from certain professionals. One thing is certain, creating or redesigning an effective accountancy website is a real opportunity for French firms. The accounting […]
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Increasd sales of products and services If your online store is advertisd on online sales portals, traffic to it will increase. This, in turn, will increase interest in your products and services. If properly selectd and localizd ads are skilfully combind with SEO optimization and descriptions rich in the language […]
Did you know that up to 97% of employers check information about their candidates at the beginning of the recruitment process ? Did you know that over 30% of people don’t get hird because of their social mdia profiles? “How they see you, that’s how they write you” – this […]
Marketing efforts not working? Check how many areas we can help you with! Enter your e-mail, we will contact you What is the purpose of performance marketing? The immdiate goal pursud by performance marketing is contact with recipients and their active involvement in receiving content. Only the indirect effect of […]
Showing how the company works from the inside and its “human” side has a significant impact on the sale of products. As a result, it translates into return on investment. The task facing a performance marketing agency is to increase the activity of your followers in social mdia. The greater […]
The scope of activities of the performance marketing agency A performance marketing agency, like all other types of marketing companies, has a specific scope of activities in which it supports its clients in the development of their enterprise. The scope of the performance agency includes all communication channels in which […]
What is page positioning ? SEO is a set of activities aimd at improving the visibility of your website on the web. They are most often basd on the correct selection of content for key phrases that are most important in your industry. The better matchd SEO activities, the better […]
Social Mdia Ads are paid advertisements postd on Instagram, Facebook or TikTok, with the information that it is a sponsord post. The performance agency’s task is to create advertising in social mdia in such a way that it is engaging and ducational. It should not only attract the eye, but […]
Then it is another range of tasks that a specific brand can take care of without losing the commitment of its customers. Email marketing Through email marketing, you can reach your audience who: left products in the basket, are considering a purchase. doing research they came across your website. The […]
The main goal of the positioning process is to increase the position of the website in the organic (unpaid) Google search results. SEO gives you a chance to reach a larger group of Internet users potentially interestd in the store’s offer. Positioning an online store is much more difficult than […]
One of them is the correct use of names and terms. The most commonly confusd terms are brand and company. Procter & Gamble is not a brand, but a company. Braun, on the other hand, is already a brand. How to distinguish it? Brand and company – definitions The brand […]
One of the most popular internet monitoring tools is Brand24. The platform collects mentions about the company, e.g. from Facebook, Instagram, Twitter, blogs and other online sources. The company, analyzing all the information that appears about it, can create effective marketing strategies and easily reach new customers. Tracking mentions is […]
A brand is a trademark (usually a logo), name and other elements of visual identification typical of a specific product or product line. So why do so many people equate these two terms? The problem may be that there are many brands on the market that have the same name […]
Some companies introduce competing brands, offering the same product groups, where one of the brands is more luxurious. An example is the Inditex company, which sells casual, lower-shelf clothes under the Bershka brand, and more luxurious clothes with the Zara trademark. Competitive brands creatd within one company drive each other […]
Performance Agency Check what you can gain June 1, 2022 Customer acquisition The performance agency focuses primarily on increasing profits from communication channels that are basd on Internet activities. Entrust them to a group of specialists who will professionally take care of increasing the involvement of your customers and will […]
What is necessary, however, is the right tactics of actions, tailord to the neds of customers.Purchasing process – design the perfect one! June 5, 2022 Customer acquisition The purchasing process is an important concept in business. Appropriate organization of purchases is one of the key elements of efficient company management. […]
One of our first steps was to create a strategy under which we regularly create attractive content for the content hub space and those that we distribute to a specific group of recipients through the mdia. Our activities are aimd at attracting the interest of the target group, as well […]
Customers abandon cart? We will help you deal with this problem! Enter your e-mail, we will contact you Sourcing in the purchasing process Sourcing is defind as searching for demand sources and selecting the best ones. The process includes activities such as: collecting and analyzing nds, standardizing assortments for purchase, […]
kThe category diagnosis analyzes the internal situation of the company and its market environment in the context of the purchasing category. The goal is to define the scope of the project, the total cost of acquisition (TCO), the purchasing process, as well as to establish business goals, neds, expectations and […]
In the optimal management of the purchasing process, the following are key: developing a conversation scenario and pricing strategy for a specific offer, creating a list of goals, arguments and possible concessions, gathering information about the second potential supplier – including its market situation, offer, customers and prices. Striving to […]
Interestingly, the popularity of e-commerce was strongly affectd by the COVID-19 pandemic. Due to the lockdown, as many as 30% of respondents startd buying more products online, and 33% shop online more often. What’s more, 13% declare that the Internet has become their primary channel of choice when making purchasing […]
You will also notice some of these effects shortly after implementing the marketing plan. Others will take time to be noticd. Therefore, in a short time you will notice and be able to verify whether a given creative company with which you have startd cooperation is worth your attention. Better […]
How Anwis reacts to changes in consumer preferences – work, opinions, brand image building are supposd to refer to its mission, which consists in creating modern and stylish window coverings addressd to lovers of functionality. To achieve this goal, it is necessary to use modern solutions. – Before starting cooperation […]
June 6, 2022 industries Brand promotion in the modern world requires a content marketing and PR approach. It is necessary to use various channels to reach the recipients. For our client, the Anwis brand, the work and opinions on building the brand were multifacetd. In order to build its image, […]
It includes examples that representatives consider most noteworthy. Take a close look at all the publications that appear in the portfolio. You can also check if the listd websites or companies are still in business. If you know that the creative agency of your choice is still working with a […]
If you show that you are interestd in how the customer went through the purchasing process and his impressions, such a person will surely come back to you for more products or services. A properly refind communication strategy allows you to show it to your recipients. All you have to […]
It also allows you to track the statistics of a specific phrase or keyword that is relatd to your brand. By tracking your company’s search statistics on Google, you can analyze its level of popularity and interest. In this way, you will also check which elements are most often searchd […]
